Unify-shop.com is the dedicated single brand e-tailer for the street-wear brand Supremebeing™. We had a physical store in Cambridge from 2005 which exhibited Supremebeings™ entire collection. Unify-Shop.com began in 2006 as a way to expand the Unify experience to a global audience and when the shop closed in July 2008 we decided to push things forward and really concentrate on our web market. Our web shop is run as an individual entity though it reflects the identity and brand values of Supremebeing through strong graphic design, creativity and close community. Limited edition product, made out of season are photographed by a small team for use as promotional material. Unify is always trying to offer consumers fresh and exciting new product.
In the community section of the site we have a monthly art competition where visitors are invited to upload a piece of artwork for the chance to win a £150 voucher. We all get together in the design studio and vote on our favourite. A user can also become part of the community by adding a photograph of themselves wearing Supremebeing™ to receive a 15% discount. This provides us with a wonderful insight into who our consumers are so we can better associate with them and meet their needs.
Since its launch in 2006 Unify has seen its traffic grow by 900% every year, without any investment into online marketing what so ever, this makes us so proud! The wider the awareness of our precious little street-wear brand grows, the more traffic we see to Unify!
